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saffronscott's Avatar
saffronscott Offline
Business Planning
 
Posts: 2
Join Date: May 2005
Location: Winnipeg, Canada
Unhappy Direct Cost of Sales in Virtual Service Industry - 24-05-2005, 08:32 PM

I've been searching for half an hour for an explanation of WHAT I should consider my "Direct Cost of Sales" in my business plan, and I did read the last post by nychole as well but I'm still in a spot here. The local Business Centre hasn't helped me figure this out at all either. I need help.

Our business is purely virtual service. We aren't getting into hosting until 2006-2007 fiscal year. Until then my first year is screaming red angry X's at me in Business Plan Premier because I can't for the life of me figure out what our Direct Cost of Sales is.

Our service is purely virtual and there's no production or maintenance costs like there would be if we dealt in intranet/networking or hosting. We don't incur anything on a contract. Commercial space has to be paid regardless of the job. So do salaries, and no one is on commission. We do not need service personnel as both my husband and I are Microsoft and MAC certified technicians. We don't pay for our web hosting or bandwidth because of our affiliation with a hosting company we'll be funnelling clients to for web hosting (we funnel, we get hosting for life). We maintain our own site and backend. Software upgrades are fixed 3 year costs that are negligable anyways because my step-father is an Account Executive for Insight and can get me all my commercial licensing for pennies on the dollar. A friend who owns a printing business in town is going to be doing all my sales literature printing for free as a trade for a sales/inventory management system I wrote them last winter.

I'm at a loss! WHAT can you guys think of that could be my Direct Cost Of Sales? Any help would be greatly appreciated.
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Joyous's Avatar
Joyous Offline
CEO
 
Posts: 438
Join Date: Dec 2004
Location: Ilford, Essex
Re: Direct Cost of Sales in Virtual Service Industry - 24-05-2005, 10:19 PM

It's not uncommon for service companies to have no direct costs of sales and if the person reading your business plan is clued up he/she should be aware of this.

If you have no cost of sales then state the fact in the narrative. You don't need to make any up.

Regards

Joy


Joy & Co
Chartered Certified Accountants

www.joyandco.co.uk
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peterjhale Offline
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Join Date: May 2004
Location: Cookham, UK
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Re: Direct Cost of Sales in Virtual Service Industry - 24-05-2005, 10:35 PM

Really a direct cost is the ADDITIONAL cost of a new sale

So, if you're thundering along and make 1 more sale , how much additional cost will you add.

For us (selling digital products) it is zero

All our costs are fixed. If we sell 1 or 10,000

This is also termed marginal cost but is a good way of finding your direct costs


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