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Join Date: Nov 2006
Viral Study - 02-11-2006, 09:22 PM

ADMIN: Please don't consider this spam. I would be happy to share the findings of the study with the forum. Thanks

Hi

I'm doing my master's dissertation on viral internet marketing. As part of my research design I'm developing a survey to measure attitudes and behaviours of online users towards virals.

I would like the opinions of internet marketing professionals in regards to ways of describing virals. This can be done by providing a list of 20 adjectives that describe elements of viral marketing and viral agents (see survey, below). I would also like to ask the opinions of marketeers when it comes to the wording of some of the question items and make a request for interviewees.

I've included a link to the survey. It's totally confidential and will take no more than 10 minutes. Thanks for your time.

http://www.surveymonkey.com/s.asp?u=957542819164

Please don't hesitate to get in touch if you have any queries.

Sincerely

Ranjana
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