how to market a new lead gen company?

[Dean1st]

Hi All

I work for a lead gen company fairly new 3 months old based in essex.

Not going to say what leads we offer because this post isnt about what i can offer.


I want to ask, with how bad the reputation is of many other lead gen companies, how or what is the best way to get companies to trust you?

we have at the minute just over 20 companies taking leads of us for various area's all in the financial sector, and are actively seeking testimonials.

But until these come through, how can we say to companies, we aren't one of these companies that will take your money and run?

Look forward to everyone having a say on this as most people have used lead gen before.

Thanks

Dean