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submitting to free general and UK based directories (55 to 60)
submitting to paid directories (35)
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This is a waste of money. You could do it yourself for free and make a much better job of it.
As to the rest, most of it you could do yourself in a few minutes.
content tweaking for example just means rewriting your copy and validating yout HTML may affect your ranking by about 0.1% - ie: almost nothing.
You can't add SEO onto an existing site without revisiting the site and document structures. You need to read
this article. And then go back and make sure you are clear about the aim of your website.