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Originally Posted by peterjhale
Hi Joel
I was putting my search engine hat on.
If you were building a SE that was built on links and wanted the best links to rate a site, forum links would not be part of that.
Have you not posted here for a long time though? Not in the last couple of days?
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Hi Peter,
I joined this forum in June 2004. Even before I started posting here, my site enjoyed good rankings. The web site existed since early 2003 and the layout and content hasn't changed much. Yes, we added some new pages, changed some text etc but that is it. Never tried to optimize the site (it is still a frames based site!) or tried any other tactics to get higher rankings. Any keywords we didn't get good rankings for, we advertised both online and off line.
I also disagree with your comments about your search engine hat. To be successful in search engine business, you need to provide/have:
(1) Good content
(2) Fast results
(3) Ease of use
The above requires ability to crawl and index a vast number of web pages (i-e lots of computing power) and things like the tool bar to provide (2) and (3) above.
How you rank the sites in search results is a different matter. Relevant links could be part of the equation but could not be the main one. Content is! As Ian pointed out in his earlier posting on this thread, the current search results are showing not highly relevant sites.
At the end of the day, we are not really worried but only irritated. We never based the business on getting higher rankings on the web as we knew doing otherwise would be foolish. All we need to do though is to ramp us the other channels!.
Thanks for the other stuff you mentioned but I have better things to do in life

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Regards,
Joel