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Re: SEO Costs
15-12-2008, 02:44 AM
#12
Dont pay to get your ranked chosen keyword in a page other than the first page. Its a waste of money to pay anywhere other than the first page unless they charge a very cheap price to get on the 2nd page.
I have a keyword where my website ranks #10 on the first SERP and even though Google says that they are 6500 searches a month for it, I only get about 700 clicks to my website from that keyword a month.
So basically, 5% of the people searching for something on Google will go to the 2nd SERP.
the website in the first page in the first position will get 47.16% of the clicks, website with the 2nd position gets around 14% of the clicks and so on.
Here are some articles about SEO positioning and their worth which should help you decide what page rank and postion you want to get.
(dont have enough posts yet to show url but here are the partial url)
grokdotcom.com/2008/09/05/why-rank-1-in-google
buzzle.com/articles/140480.html
On another note, what you should do is give the SEO company free reign to one page or let them create a landing page for the target keyword that will then lead people to your website homepage.
That way, you dont lose the integrity of your website but get to have high SEO work.
One last thing, make sure to specify to the SEO company which country you want to target in Google because Google has a website for individual countries like:
Google.com for the us
google.co.uk for the UK
google.ca for canada and so on
So you may rank #1 in the canada but #45 in the UK which wont help you if you are targeting UK.
What I am curious about is that your website is a 6 page brochure. How long do you intend to have that up? If its just a limited time promotional website than it probably wont be worth your while to pursue SEO ranking. Its better to just do PPC, send out a few press releases and write an article about it.
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