first issue advice

[the buzz]

we are on the process of producing a local trade directory magazine , and we need advice and what to send our potential customers in the way of a sample of how the new magazine will look.

this is what we came up with........

1 full mock up of the magazine with real adverts.
2 full mock up of the magazine with dummy adverts.
3 full mock up of the magazine with blank advertising spaces where they adverts would go.
4 a double side A4 leaflet , that will contain information such as sample adverts , sample advert sized and costs.

Has anyone ever produced a local magazine and if so what did you use as a sample for your first issue.???

thanks

Steve.