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Re: Website Tips - Please Read -
20-11-2007, 11:06 PM
ALSO YOU NEED TO SPECIFY to THE PEOPLE WHO REVIEW.
How you intend to get traffic: Online marketing PPC SEARCH SOCIAL NET/BLOG ARTICLES VIRAL (it will affect the web design you need) Second please think website conversion strategy MOST WEBSITES BREAK MOST OF THE RULES OF WHAT WORKS You must tell your customer why they should read on. Normally a benefit based headline Unless your name is rolex they dont care about your name, they do care about what IS IN IT FOR THEM DO NOT USE FLASH ANIMATIONS You must define your key benefits. You must make an offer and a call to action - make sure every page has a purpose. There are very few businesses that should not make their priority signing up and not sales, and to do that you must give your customer something valuable! Dont use pictures unless they are relevant, and faces should be looking towards the message you want them to read - all pictures must have a caption. Any website that uses the word we more than once, and does not use the word YOU is dead in the water - discover copywriting IN SUMMARY You can have a 300%-1000% payrise, the day you pay attention to website conversion. Ask your webdesigner whether they can put split testing and tracking software in for you. If they say "what is that" RUN A MILE!! |
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